Press
July 22, 2022

Sonoma County Properties Delivers its Agents a Competitive Advantage with Adwerx Advertising Automation

Firm automates brand advertising for every agent through the leading digital platform with proven ROI

July 19, 2022 – Adwerx, a full-service digital advertising platform shown to help agents win more listings, announces Sonoma County Properties as the latest brokerage firm to provide advertising automation for every real estate agent. This collaboration will help agents engage interested buyers and sellers and win more referrals in today’s crowded marketplace.

Sonoma County Properties prides itself on providing outstanding service to every client, while also focusing on the establishment and growth of every agent. Doubling down on that commitment, Adwerx will help the firm generate increased visibility for every new home listing and maximize online exposure of agents as ads follow potential clients who have visited their web pages.

Adwerx’s Platform makes it easy for both the brokerage and its agents to advertise online by seamlessly creating ads that are:

  • targeted to the right hyperlocal geographic area
  • personalized with the agent’s photo and contact information
  • displayed to prospects where they are spending time online
  • reaching consumers who are likely to purchase a home
  • measurable in order to track reach

“Sonoma County Properties is dedicated to personalizing the client experience,” said Ron Welsh, Broker at Sonoma County Properties. “Adwerx has found a way to extend that personalization through humanized advertising, and it’s all automated.”

Ads appear on Facebook, Instagram, popular mobile apps, and premium websites that consumers and potential home buyers visit on a daily basis. By implementing advertising automation through Adwerx, Sonoma County Properties is better equipped to attract, develop, and support its real estate professionals with a service that has been proven to lower agent churn by up to 42%.  

To learn more about Adwerx solutions for your firm, visit adwerx.com.

About Sonoma County Properties

Sonoma County Properties has been serving buyers and sellers throughout Sonoma and Marin Counties for 29 years. We are experienced in all aspects of residential, commercial, investment, ranch and vineyard properties.

About Adwerx

Adwerx provides Customer Relationship Advertising™ to over 500 enterprises and more than 400,000 sales producers. The platform provides personalized advertising at scale for distributed sales teams across real estate, mortgage, wealth management, financial services, independent software vendors, or any other sales organization that could benefit from humanizing their brand and keeping their sales producers top of mind, all the time, with the right audience. Ad templates are created using a FaceForwardTM method – an approach to advertising that puts the company’s local salesperson or agent on every ad and is based on the psychological principles of trust and empathy that drive human behavior.

Adwerx targets these customized ads programmatically to the salesperson’s specific list of prospects or clients across popular websites, Facebook and Instagram, mobile apps, and streaming TV –  increasing brand visibility, boosting productivity by 15%, and reducing turnover by 42%. Learn more at adwerx.com.

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