Adwerx DOOH Ads: Elevate Your Real Estate Brand This Holiday

As the holiday season approaches, it's the perfect time for real estate agents to capitalize on increased foot traffic in physical spaces. With Adwerx's updated Digital Out-of-Home (DOOH) product, real estate professionals can now reach potential clients more effectively. This holiday season, your brand can shine in high-traffic areas like shopping malls, gyms, restaurants, and more—making your business top-of-mind as buyers are out and about.

What’s New in Adwerx DOOH?

Adwerx's new Digital Out-of-Home features offer greater flexibility, control, and reach for your advertising campaigns. Let’s take a look at the key updates that will make your campaigns even more powerful.

1. Customizable Venue Selection

You now have full control over where your ads appear. Whether you want your ad displayed in local malls, on digital billboards, or even in restaurants, you can choose specific venues or exclude certain locations based on your audience and goals.

• Tip: Want to target holiday shoppers at a specific mall? You can now easily do that! Choose venues where people will be spending time and money this season.

2. Visual Map of Venues

The new visual map feature lets you see exactly where your ads will be displayed within your selected ZIP codes. This is a game changer for localized marketing, helping you pinpoint the best locations for your brand campaigns.

• Tip: Use the visual map to target high-traffic holiday venues near your property listings or in popular shopping areas to capture more attention.

3. Unlimited Campaign Slots

In the past, campaigns were limited to three slots per ZIP code. With the latest update, you can run an unlimited number of campaigns in your chosen ZIP codes. This means more chances to display your brand across multiple locations during the busiest time of the year.

4. Flexible Budgeting Options

Adwerx now offers a flexible budgeting approach, allowing you to set a monthly budget ranging from $125 to $5,000. Whether you’re just starting your advertising strategy or want to dominate the local real estate market, you can choose a plan that fits your needs.

• Tip: Allocate a higher monthly budget during the upcoming peak shopping season in November and December to maximize visibility.

5. Monthly Billing Options

With the addition of monthly billing options, managing your campaign finances has never been easier. This flexibility helps you plan your holiday campaigns without worrying about overextending your budget.

• Tip: If you're planning long-term advertising, choose the quarterly or annual billing options to ensure your brand stays visible well beyond the holiday season.

How to Leverage DOOH Ads for Maximum Impact During the Holidays

The holidays present a unique opportunity for real estate agents to engage with potential clients who are out shopping, dining, and attending holiday events. Here are a few ways to make the most of Adwerx's DOOH ads this season.

Focus on High-Traffic Areas

During the holidays, shopping malls, grocery stores, and other high-traffic venues see a significant increase in foot traffic. With Adwerx's customizable venue options, you can place your ads exactly where your target audience is spending time.

• Pro Tip: Start campaigns in shopping malls where holiday shoppers are making gift purchases or hosting holiday parties. Target high-end shopping centers to capture affluent buyers.

Personalize Your Ads

Holiday advertising is more effective when it’s relevant and timely. With Adwerx's pre-designed ad creatives, you can customize your ad and engage your audience with festive, real-estate-themed messages that resonate during the holiday season.

• Pro Tip: Update your messaging to reflect the holiday spirit, such as offering special deals or home tours during the holiday season. Consider adding a festive twist to your call-to-action!

Run Your Ads During Key Holiday Events

Take advantage of holiday events like Black Friday, Christmas shopping, and New Year celebrations. By launching your campaigns during the shopping season, you can increase your brand’s exposure at just the right moments.

• Pro Tip: Plan your DOOH campaigns to launch on Black Friday and run through the entire holiday shopping season. Increase your visibility when people are in a buying mindset.

Make Adwerx DOOH Your Secret Weapon for Holiday Marketing

Adwerx’s DOOH is your gateway to reaching local buyers during the busiest shopping season of the year. With the power of personalized digital ads in prime public venues, you can ensure your real estate brand stands out in the holiday rush.

Ready to start your holiday campaign? Visit our site and explore the new DOOH features today!

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